DS Laboratories have one eye on the skincare industry, and their other eye looking forward into the future. As a company, they are fixated on what the future of the hair care and hair beauty industry may be, and being the ones who make it turn from a dream into a reality.
Every ingredient they use goes through rigorous testing to be sure it's exactly what they need to create their premium products. Each ingredient goes through Double blind clinical studies with human volunteers to be absolutely sure. If it passes, these exotic, nourishing ingredients are then scaled up for commercialization using the latest technologies that DS Laboratories have made in-house.
For DS Laboratories, innovation and progress will always come before making profits. They want to create the latest and greatest technologies and solutions to make products that work best for the consumer. For their chemists who develop the formulas, money's no object. And making money is just a side goal. Giving you the best products is their main aim.